Emporio Armani Parfums
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Iscritto il: 10 marzo 2008
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Name: Emporio Armani Fragrances advertising contest

Three months ago, Emporio Armani Fragrances launched a unique advertising contest on internet. More than 2800 aspiring artists participated to share their vision of Emporio Armani's urban message of freedom and "togetherness" through very creative videos and print visuals.

Mr. Giorgio Armani and Emporio Armani Fragrances would like to thank all the participants for their creativity, enthusiasm and energy devoted to imagining the new Emporio Armani advertising campaign.

We are pleased to announce that Mr. Giorgio Armani has chosen the two winners who have become the new Emporio Armani fragrances' advertising directors. The winners are: Joseph Cardo for the TV commercial and Annalisa Nappi for the print campaign. Their creations will be broadcast on internet and/or TV in the coming months.

Congratulations to the winners and thank you to all who participated in this advertising contest.

The Emporio Armani Parfums Team
DIVENTA IL NUOVO REALIZZATORE DELLA PUBBLICITÀ EMPORIO ARMANI PROFUMI!

Tre mesi fa, Emporio Armani Fragrances ha lanciato uno straordinario concorso su internet per la creazione della nuova campagna pubblicitaria stampa e televisione sui due profumi classici Emporio Armani Get Together, che celebrano quest'anno i dieci anni. Hanno partecipato più di 2800 aspiranti artisti, che hanno condiviso la propria visione del messaggio urbano di libertà e 'togetherness' di Emporio Armani attraverso video e bozzetti molto creativi.

Giorgio Armani e Emporio Armani Fragrances desiderano ringraziare tutti i partecipanti per la creatività, l'entusiasmo e l'energia profusi nell'immaginare la nuova campagna pubblicitaria Emporio Armani.

Siamo lieti di annunciare che Giorgio Armani ha scelto i due vincitori, che sono diventati i nuovi direttori della pubblicità di Emporio Armani fragrances. I loro nomi: Joseph Cardo per lo spot televisivo ed Annalisa Nappi per la campagna stampa. Le loro creazioni saranno mandate in onda su internet e/o in TV nei prossimi mesi.

Congratulazioni ai vincitori e sentiti ringraziamenti a tutti coloro che hanno partecipato a questo concorso per la campagna pubblicitaria.

Il team Emporio Armani Parfums

¡CONVIÉRTASE EN EL NUEVO DIRECTOR DE PUBLICIDAD DE LAS FRAGANCIAS EMPORIO ARMANI!

Hace tres meses, Emporio Armani parfums lanzó un concurso único en Internet. Más de 2800 aspirantes participaron en este concurso, compartiendo su visión del mensaje urbano de unión y libertad de Emporio Armani a través de videos y visuales publicitarios muy creativos.

Al Sr. Giorgio Armani y a Emporio Armani parfums les gustaría agradecer a todos los participantes su creatividad, entusiasmo y energía aplicados en el diseño de la nueva campaña publicitaria de Emporio Armani.

Nos complace anunciar que el Sr. Giorgio Armani ha escogido a los dos ganadores que se han convertido en los nuevos directores publicitarios de Emporio Armani parfums. Los ganadores son: Joseph Cardo para el spot publicitario y Annalisa Nappi para el visual publicitario. Sus creaciones se emitirán en Internet o televisión en los próximos meses.

Felicidades a los ganadores y muchas gracias a todos los participantes de este concurso publicitario.

El equipo Emporio Armani Parfums
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Commenti sul canale (41)
 
Ale83x | 07 luglio 2008
I just saw on Mtv a social advertising made with the same arrangements of the winner video..
they had the same idea :p
maybe also the mtv video had the black stripes up and down.. eh eh :)
that's just for fun and to make u understand that u haven't choose the most original video and that wasn't a serious contest :)
but we know.. that's life ;)
uficmi | 25 giugno 2008
Eyyyy, no me dejan comentar con la cuenta Cifu1986 !!!

Ya empezamos a no dejar expresar a la gente? He infringido alguna norma? He insultado a alguien, o me he metido con alguien? He dicho alguna palabrota? He escrito en 16:9? Entonces??

Bien Armani bien. Vamos bien. Aprovecho para saludar por última vez a la gente, ya que supongo que esta cuenta también la baneareis y el mensaje lo borrareis. Se ve que no os gusta leer cosas que vayan en contra vuestra.

A David Boleas que sí que ha insultado a la gente (abajo pedéis leer el "Vaya panda de quejicas" ) no se le banea verdad? Obviamente no será porque está defendiendo a capa y espada ese video que tanto le gusta y que ha resultado ganador ...

En fin. Seguid así, haciendo las cosas bien, o como comentan por el video ganador en youtube, "a la italiana".

Lo dicho, saludos.
Sferro80 | 25 giugno 2008
Alex83x good questions... :-)))
Ale83x | 25 giugno 2008
How can you know that he added the black stripes? And also the other videos not in 4:3 the were admissed and add to the contest added black stripes?
It's not so easy to believe a thing like this..
also adding that the result is a 16:9 video, where is the difference?
EmporioArmaniParfums | 25 giugno 2008
The video of the winner is in 4/3.

He added himself the black stripes above and below the movie.

As a consequence, the commercial he uploaded on the website was in 4/3 and not in 16/9. He therefore complied the rules...
boleas | 24 giugno 2008
Hi everyone, I would like to apologize for my other comment. Ale83x has sent me the old rules.

These rules said:

"Please remember that for
your participation to be valid, you must respect each and every one of these points."

"4/3
lenght: 30 seconds maximum
whatever the medium (video, flash, animation, etc.) - wmv, mov, avi, mp4, mpeg, mpg and 3gp"

So you were right.
Ale83x | 24 giugno 2008
Dear Boleas.. if u give me your email i'll send u the guidelines that Emporio Armani gave to us to produce the video.
The first thing that they do after the election of the winner was to hide that.. in that pdf is possible to read about 4:3 videos :)
out of this is sure that the contest wasn't very clear..
have u seen the winner of the 5.000 euros prize?
boleas | 23 giugno 2008
I went through all the contest rules because I was a bit curious, there are some users that claim that the winner video doesn't follow the rules because its aspect ratio is 16:9 as opposed as 4:3. Well, this isn't true and its not on the rules .pdf.

Extract form the rules doc:

"Each creation must respect the technical instructions set out in Annex 1 of these rules."

"ANNEX 1: Technical instructions
The creations must be under 150 Mb.
The visual images must be in JPG format.
The videos must be in WMV, MOV, AVI, MP4, MPEG, MPG, 3GP format.
Videos must be a maximum of 30 seconds."

Please, read the rules before you complain or made any false claim.
boleas | 23 giugno 2008
Hola conventina12, solo queria saludarte. Jajajaja, gracias por tu comentario.
damorgia | 21 giugno 2008
Mi video tan siquiera lo han subido a youtube...... Yo he pasado de coacionar a la gente para que me vote asi que tengo muy pocos votos jejejeje
Segnala grafica di sfondo.